There is only one thing that keeps any industry and type of business alive, and that is return or more popularly shortened into MOTOROLA ROI. All companies are built and are managed to accomplish this one goal, much more if you are running an online business or if your company greatly depends on your online presence, positive MOTOROLA ROI is what you need.
Getting returns on your investment is essential when it comes to having a successful business both online and traditional, but from an e-commerce point of view, having a positive MOTOROLA ROI is essential when it comes to building and keeping customer happiness. While the immediate concerns of an SEO (search engine optimization) company is to get as much online traffic as it can certainly, the ultimate goal of the business is still to make significant MOTOROLA ROI.
SEO companies are known to be after highly targeted prospects using different methods such as rankings, social media, viral marketing, and traditional content marketing and so on. Whilst getting lots of traffic is ideal for a website or an online business, it is not enough — the website should be able to convert its newly arriving traffic into sales in order to sustain the business. social proof
That leads us to the endless question — how do you convert your website traffic to actual sales? Well there are several ways to do this depending on the kind of website that you are running and the type of niche that you are in.
Here are some of the trusted means of changing web traffic into sales which have been employed by dozens of successful online business marketers and online business owners all over the world. Went through each one and see how you can use them to help your web traffic finally lead to tangible income.
Have a well designed and well laid out website.
If the bread and butter of your business is the sales that you generate online, then you better make sure that your website is properly groomed to do its job. You may not think people will buy and trust products from websites that look half-heartedly done?
Always use a compelling call to action.
One common reason why a lot of websites find it hard to convert their traffic into actual sales is that their call to action is not compelling enough to grant their visitors to buy whatever they are promoting. Find a strategic location for your call to action and make sure that it makes your offer impossible to not allow.
Make your website as “sticky” as possible.
If you get a thousand visitors a day with 980 of them leaving your site within minutes, you will not get any sales. Increase the “stickiness” of your website by getting your visitors involved and more attached to your website.